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Feather Brooksbank launch new campaign for Scotsman.com/jobs - 01/06/2010

Johnston Press is kicking off a four-month ad campaign to extend the reach of its Scotsman.com/jobs recruitment site.

 

The campaign, which has been planned and bought by Feather Brooksbank, will run across a number of media, including radio, outdoor, online, search, print and email.  The ad campaign has been created by 60 Watt.

 

The campaign will initially target the Edinburgh and Lothian area, before being rolled out across the rest of Scotland.

 

Henry Faure Walker, The Scotsman Publications' general manager, said: "We launched Scotsman.com/jobs onto a new technology platform in January of this year, and have been delighted by the growth in traffic, with monthly unique users now running at 180,000."

 

The jobs site was launched in August last year.

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